We exist to transform how campaigns are fought and won, pioneering a powerful new era of “people-powered” strategies that amplify campaign impact and create positive change.
We go places. You go places. We all learn from one another at conferences, events, and other happenings around the world. These posts gather together valuable nuggets from mobilisation events.
With a little less than four months to go, the online mobilisation team at Greenpeace USA joined forces with the traditional grassroots campaigners to leverage a new kind of campaign — one in which the digital and grassroots campaigners would collaborate from start to finish. I Love Arctic was the biggest global mobilisation plan for [...]
Note: SXSW in Austin Texas bills itself as “The Place Where the Future is Invented.” Hyperbole aside, it’s an incredibly rich playground of both highly practical panels full of things we as activists can use today, blended ferociously with entrepreneurs and visionaries pitching ideas and applications that will alter the shape of the world to [...]
Sant Hilari Sacalm, Spain – Upwell’s Rachel Weidinger’s session at Greenpeace’s Digital Mobilisation Skillshare on what it’s like to work at Upwell is resulting in raving fans, and for good reason. The director of the San Francisco-based social media listening agency backs up her case for constant campaigning with data and graphs showing the spikes [...]
Next week, 140 people from across Greenpeace’s global offices will convene in the countryside of Spain for four days of collaboration and skill-building on how to build the best, creative people-powered campaigns. The second annual Digital Mobilisation Skillshare (DMS) is part of Greenpeace’s broader shift towards mobilisation, a way of working that acknowledges the broadcast [...]
FWD 2012, Australia’s first (go figure?) digital campaign conference was hot! 39.1 degrees to be precise, leading to a conference highlight, taking in Australia’s artisan popsicle trend, Icy Poles. But Icy Poles aside, the digital conference had its own sticky appeal with exceptional speakers like David Hood, social collaboration architect and catalyst for change at [...]
Nabuur.com is a volunteer platform created in 2001 with a belief that in order to bring human ingenuity to bear one needs community. Founded by Siegfried Woldhek, a former director of the Dutch branch of the World Wildlife Fund (WWF), the site was designed to link neighbors (online volunteers) with villages (local communities) in Africa, [...]
When Greenpeace International communications manager Jessica Wilson shared her passion for working on the Save the Arctic campaign with nearly 25 web developers at a recent Games Summit in Berlin, Greenpeace global innovation manager Ingo Boltz noticed a shift in the room. Suddenly, the web developers who gave up their weekend for the games jam were [...]
What happens when you get twenty leaders from some of the world’s most impressive NGOs and campaigning organizations* together to explore the intersection of online mobilisation, in-person (or offline) activism, and real-world change? We just had a chance to find out. In collaboration with Anastasia Khoo and her colleagues at the Human Rights Campaign, we recently organized an [...]
Exclamation points in tweets mean more retweets but fewer clicks!!!. http://t.co/jhiDzGQMbG via @clicktivists
13 hours agoJob: Data & Technology Implementation Coord w/ the smart @Leadnowca (Toronto/Vancouver): http://t.co/cLhpY6A85Q #MobJob
15 hours agoLessons from "digi-grass" mobilisation for the Arctic - marrying digital and grassroots organizing: http://t.co/piam8U2pH5
16 hours agoWhat's your rookie email writing mistake? Write email like a boss w/ these grt tips: http://t.co/3v08crXOCX via @MRCampaigns
18 hours agoCampaign to help kid jailed for rap lyrics has 1.2 million + views: http://t.co/llAqsajQED via @FightForTheFtr #CampaignSpot
22 hours ago
