GPUK: “The rainbow warrior is your ship.” Innovative ways of saying thanks.

Greenpeace 2011 Thank You to supporters

The Greenpeace UK office is doing some serious thanking this holiday season. They’re reflecting back to supporters the impact they’ve had through their gifts of time, energy, or money. The two examples below are inspring examples of innovation in mobilisation that I look forward to pointing to for years to come. Recognizing supporters for these contributions [...]

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Global flashmobs to detox sportswear

One more volunteer mobilisation video from Greenpeace to share while we’re on the topic. I think this one’s particularly unique and compelling for (at least) two reasons: 1. Global reach :: As many activisits within the 350.org network would attest, there’s something particularly powerful about joining a global day of action — especially one that [...]

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Volunteers powering Greenpeace wins: video recap

Greenpeace Germany just produced this great video highlighting citizens and activists of all ages taking action to secure major campaign wins over the years — all over the world. Check it out:

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Here we go! (So, what exactly is the Lab doing?)

The concept of a Mobilisation Lab at Greenpeace, or digital “centre of excellence”, was nothing more than that — an idea — for so long that it may be hard to believe that we’re now open for business. Which naturally begs the response, “Great — show me your goods!” Here’s some guidance on how to [...]

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